Brand Messaging Sprint

For small architecture, design, or other creative firms: 4 weeks to a sharper message, so you can stop sounding like everyone else

I know you're wearing a lot of hats when your business is small. Maybe you have someone helping you with marketing, but you probably never sat down with an outside expert and developed a solid idea about what your marketing and message should actually be.

You most likely looked at what your peers do, and just started "doing." That's completely normal but I think you deserve better. This service is specifically designed to give you the high-caliber messaging guidance that your business deserves, and that will carry you for years to come.

What it is

You'll walk away with a complete Brand Messaging Framework that captures your organization's source material and turns it into language that is yours and yours alone. You'll no longer just be copying what your peers do or settling for generic AI content when it comes to your marketing messaging. You'll have a useful framework and messaging guide that's derived from your purpose, your values, your work — translated into language that lands.

What you get

A fully customized brand messaging framework and guide that includes: your big singular message / tagline, core beliefs, mission + vision, power position, core messaging pillars, differentiation story, and voice + tone guidelines.

Deliverable Format: Editable Google Doc or Word Doc you can easily copy/paste from and a nicely designed PDF that serves as your shareable reference and style guide.

What it does for you

  • Gives your team a shared language for proposals, public communication, website, and other marketing content

  • Makes your marketing feel like a natural extension of your work instead of a performance you have to put on

  • Provides a practical guide you can share with anyone who's creating marketing content for you, whether that's an in-house employee or contract support

  • Stops your marketing content from being bland and sounding like everyone else

Who it’s for

This sprint is designed for small (generally ~10 or fewer people) architecture, design, or other creative firms that are tired of winging it on their messaging and marketing content.

I genuinely believe that just because you're not big enough to have in-house marketing staff does not mean you don't deserve, or need, sharp messaging and sophisticated marketing. This work creates the foundation for that, and can be leveraged for years to come.

You're a good fit if

  • You have a single leader (or VERY aligned pair) who can make quick decisions

  • You have a strong internal sense of what you believe and why your work matters, but you struggle to articulate it clearly and consistently

  • Your team is writing copy that sounds different depending on who wrote it

  • You are preparing for or have gone through a shift (growth, change, etc.) and the message hasn't caught up

  • You're tired of sounding like everyone else and want messaging that actually reflects your uniqueness

  • Community and human impact are part of your business ethos

This is not a good fit if

  • You are looking for someone to just write content, without real strategy behind it

  • You're unwilling or don't have the capacity to provide thoughtful source material

  • You want marketing language that is not based in truth

  • You need a committee of people to sign off on every sentence

  • Your work involves the design, construction, or other support of prisons or detention facilities

The investment

$7,500 - $9,500

Pricing depends on complexity / size of org and exact deliverables (there is a little bit of flexibility for tailoring content types to your needs, or adding additional content pieces).

There are currently four open spots for the remainder of 2026. Mid-September kickoff is the first available. Book by Sept 4th to secure the first spot.